Wild Earth Deal
Wild Earth
About Wild Earth
We make nutritionally complete, allergen-free dog food and superfood treats to keep pups healthy and joyful. Our recipes avoid the top food allergens while delivering balanced nutrition and delicious flavor—expect more tail-wags, happy zoomies, and improved energy. Try our Koji-infused superfood treats available in convenient 3-packs.
Wild Earth Performance Formula Review — Plant-Based Dog Food for Active & Aging Dogs

Quick take: Wild Earth Performance Formula is a vet-developed, 100% plant-based dog food designed to deliver high-protein nutrition (28%) without meat or common allergens. It targets active and aging dogs that need muscle support, brain and gut health, and a sustainable alternative to traditional kibble.
Why this review matters
More pet owners are searching for “plant-based dog food” and “hypoallergenic dog food” options that still deliver performance-level nutrition. This review breaks down the ingredients, benefits, and real-world suitability of Wild Earth’s Performance Formula so you can decide whether it’s a good fit for your dog.
Product overview: What is Performance Formula?
Performance Formula (Veggie Supreme) is Wild Earth’s high-protein, plant-based kibble made in the USA. It promises complete nutrition with a 28% protein profile and includes targeted nutrients like taurine, L-carnitine, DHA, prebiotics, and omega fatty acids.
- Formulation: 100% plant-based, vet-developed
- Protein: High-protein (28%) suitable for active dogs and those needing muscle support
- Allergen profile: Zero meat, dairy, wheat, or soy
- Sustainability: Lower CO₂ and water footprint than meat-based kibble
- Sizes & pricing: 4 lb (~25 cups) — $29.99; 18 lb (~112.5 cups) — $99.00
Key features and real-world benefits
1. High-protein formula (28%) — muscle support without meat
At 28% protein, Performance Formula is in the same range as many meat-based performance kibbles. The formula adds taurine and L-carnitine to support muscle recovery, cardiac function, and metabolism.
- Benefit: Active dogs, working breeds, and senior dogs with muscle-loss risk can get adequate protein.
- Real world: If your dog regularly runs, hikes, or plays hard, this formula supplies amino acids often associated with meat-based diets.
2. Total wellness package — brain, gut, and skin health
The kibble includes DHA (for brain and vision), prebiotics (for digestion and microbiome balance), and omega fatty acids (for skin and coat).
- Benefit: Supports cognitive function in aging dogs and digestive stability for dogs switching to a new diet.
- Real world: Expect less stool variability and smoother coat transition when switching from lower-quality diets.
3. Hypoallergenic: eliminates common triggers
Wild Earth removes meat, dairy, wheat, and soy — the usual suspects in canine food allergies. All essential nutrients are derived from plants formulated to be nutritionally complete.
- Benefit: A useful option for dogs with confirmed protein or ingredient sensitivities.
- Real world: For dogs that react to chicken or beef, a zero-meat formula gives vets another elimination-diet option.
4. Clean, recognizable ingredients
Ingredients highlighted by Wild Earth include oats, spinach, and sweet potato, with no fillers. The ingredient list focuses on whole-food sources and targeted supplements.
- Benefit: Fewer unknown meat by-products or artificial additives.
- Real world: Easier to read labels and a straightforward ingredient profile for picky pet owners.
5. Eco-friendly and Made in the USA
Lower CO₂ and water footprints compared with traditional meat-based foods are a major selling point for eco-conscious owners. Production in the USA supports domestic quality controls and supply chains.
- Benefit: Reduced environmental impact and traceability.
- Real world: Choosing this kibble aligns with sustainability goals without sacrificing nutrition.
Feeding & sizes — what to buy
Performance Formula comes in two sizes. The packaging estimates cup counts per bag, which helps calculate cost-per-cup and monthly feeding costs.
| Size | Approx. Cups | Price (USD) |
| Small Bag | ~25 cups | $29.99 |
| Large Bag | ~112.5 cups | $99.00 |
Tip: Use the larger bag if your dog tolerates the formula — it lowers cost per cup and reduces packaging waste.
Transitioning and digestibility
Switching to a plant-based kibble can require a gradual transition. Wild Earth provides guidelines for introducing Performance Formula over several days to avoid digestive upset.
- Start with 25% new food / 75% old food for 2–3 days.
- Increase to 50%/50% for 2–3 days, then 75%/25% for 2–3 days.
- Move to 100% after about 7–10 days if your dog shows normal stools and appetite.
If your dog has a sensitive stomach, extend each phase by a few days and consult your vet if diarrhea or vomiting persists.
Who should consider Performance Formula?
- Recommended for: Active dogs, aging dogs needing muscle and brain support, dogs with common food allergies to meat/dairy/wheat/soy, owners who want an eco-friendly option.
- Not recommended for: Puppies (confirm life-stage formulation), dogs with specific nutrient needs requiring animal-derived ingredients unless supervised by a vet, extremely picky eaters who reject plant-based flavors.
Pros and cons — quick checklist
- Pros: High protein (28%), vet-developed, hypoallergenic, clean ingredients, DHA + prebiotics, lower environmental impact.
- Cons: Plant-based may not suit every dog’s palatability preferences; long-term monitoring recommended for some medical conditions; premium price compared with basic kibble.
“Vet-developed and plant-powered — a compelling choice for dogs that need performance nutrition without meat.”
Final verdict — should you buy it?
Wild Earth Performance Formula is a strong contender in the plant-based dog food category. It delivers a high-protein profile and adds targeted nutrients (taurine, L-carnitine, DHA, prebiotics, omegas) that make it appropriate for active and aging dogs. The hypoallergenic formulation makes it a helpful alternative for dogs with sensitivities to common animal proteins.
Buy it if you want an evidence-minded, sustainable dog food that supports muscle, brain, and gut health without meat. Start with a small bag to test palatability and tolerance, then switch to the 18 lb bag if it suits your dog and budget.
Skip it if your dog is a very young puppy without vet approval, has medical needs tied to animal-derived nutrients, or flat-out refuses plant-based flavors.
Quick recommendation
Best for: Active/adult dogs and owners seeking hypoallergenic, eco-friendly, high-protein plant-based dog food.
If you decide to try Performance Formula, transition slowly, monitor stool and energy levels, and consult your veterinarian for personalized guidance.
